We installed the HoxtonAi devices as we wanted to get an accurate view of traffic to our stores. We have been using the data to understand customer trends, calculate conversion rates, and compare how each of our stores have been performing.David Brinson, Managing Director - Good
Installs in minutes, highly accurate and easily scalable.
Typically mounted above a doorway to count people passing through.
Typically mounted in a window or on a wall, pointing across the flow of traffic.
Track footfall from one or more HoxtonAi device on a single dashboard.
Accurately measure footfall traffic past and through your spaces, understand trends by gathering a site specific baseline, and maximise revenue streams.
Strategically plan your staffing schedules using footfall data to spot trends in a day, across a week and through different seasons. Use data to understand how other external factors can effect customer numbers.
Use historic data to predict pedestrian trends and accurate street-to-store conversion rates to measure the efficacy of marketing campaigns.
Understanding these behaviours is key to gaining operational advantage and insights into which marketing activities truly drive incremental revenue.
Being able to quantify a baseline of store-potential builds a firm foundation to make operational decisions and apply a 'measure to move it' approach.Ashley Brough, Head of Retail - Ribble