HoxtonAi

Count Every Visitor. Hear Every Voice.

Accurate visitor counting, real-time occupancy management, and voice feedback that replaces comment cards — purpose-built for cultural institutions.

Visitors in a museum gallery

Museums Need More Than Head Counts and Comment Cards

Inaccurate Counting

Manual tally counters and estimates don't meet funder reporting standards — you need verified data.

Comment Card Failure

Paper comment cards capture just ~0.05% of visitors. You're hearing from a tiny, self-selecting minority.

International Visitors

Multilingual audiences can't express themselves on English-only feedback forms — their voices go unheard.

Gallery Crowding

Overcrowded galleries degrade the viewing experience, but without occupancy data you can't manage flow between spaces.

Capacity icon

Capacity — Visitor Counting & Gallery Occupancy

  • Real-time occupancy for individual galleries and exhibitions
  • Funder reporting with 98%+ accurate, verified visitor numbers
  • Crowding management to protect the viewing experience
  • CSV downloads and API access for your data team

98%+

Counting accuracy for funder reports

SaySo icon

SaySo — Replace Comment Cards with Voice

  • Visitors speak naturally for 20-60 seconds — no typing required
  • 100+ languages transcribed and translated automatically
  • AI theme extraction — which exhibitions generate the most discussion
  • Qualitative evidence for funding bids and curatorial decisions

5–10%

Completion rate vs ~0.05% for comment cards

Why museums choose Hoxton

Hear from your real audience

Voice feedback captures 5–10% of visitors compared to ~0.05% with comment cards. Hear the full spectrum of opinion, not just the extremes.

Accurate data for funders

98%+ accuracy visitor counts that meet funder reporting requirements. No more estimates or manual tallies.

No language barriers

Every international visitor can contribute in their own language. AI transcribes and translates automatically — curators read everything in English.

Protect the gallery experience

Real-time occupancy data lets you manage visitor flow between galleries. Redirect crowds from busy spaces to quieter ones.

Trusted by cultural institutions

We can now confidently admit more visitors to our exhibitions, knowing we have accurate real-time occupancy data.

Tate Modern

We can now admit 50% more visitors in the first time slot thanks to real-time capacity monitoring.

Techniquest

SaySo captures feedback we never would have received through comment cards. The multilingual capability is transformative for our international visitors.

Cultural Institution

Sensors for counting, terminals for feedback

The S1 overhead sensor counts visitors at gallery entrances with 98%+ accuracy. The feedback kiosk at exits invites visitors to share their thoughts by speaking — in any language. Both connect to Control Room for real-time monitoring.

Hoxton S1 overhead sensor for museums

Frequently asked questions

Ready to hear your visitors' authentic voices?